Stove Top has been in a slump. They needed something to revitalize the brand - especially online. Where do you turn? To the Angry Pilgrim of course!
We expanded on the already successful Angry Pilgrim campaign, creating a comical collection of shareable social content for the Thanksgiving season and redesigning the Stove Top website so that users on laptops and mobile devices could understand that it just isn't Thanksgiving without Stove Top Stuffing.